Jan 27, 2022

USEA Media Kit and USEA Sponsorship Packet now Available for 2022!

By Claire Kelley - USEA Staff
USEA/ KTB Creative Group photo.

Interested in tapping into the audience of three-day eventing? Consider partnering with the United States Eventing Association (USEA) in 2022! The USEA is a non-profit 501 C (3), which serves as the national association for the Olympic equestrian sport of three-day eventing.

From Beginner Novice to Olympic level athletes, the USEA membership includes every active competitor at every level of eventing. The average USEA member is a female between the ages of 35-49 who owns at least one horse and has competed for at least 16 years. She competes at the Novice level at four to six USEA recognized events and two clinics annually. She has a bachelor's degree, owns her own home, and owns a horse trailer and towing vehicle. The average USEA member has an annual equestrian budget of $30,000, they spend $300 - $500 per event, and they have an annual salary of over $100,000.

USEA by the Numbers:

  • 13,000 members
  • 250 + recognized competitions
  • 75,000+ horses registered
  • 44,000 competition results annually
  • 175,000 social media followers
  • 35,000+ email subscribers
  • 7 million web page views annually
  • 1 national championship with 23 divisions
  • 40 program/series championships
  • 74 year-end national awards

The USEA currently offers a wide variety of sponsorship packages and advertising opportunities. Whether you want to sponsor the biggest event of the year, the USEA American Eventing Championships (AEC) or advertise in the award-winning print magazine, Eventing USA – the USEA is happy to provide customized packages to meet every group’s specific marketing needs.

Please keep in mind that a sponsorship with the USEA and advertising with the USEA are two different avenues.

Sponsor and partner with the USEA:

The USEA offers custom-tailored partnerships surrounding the various USEA programs and championships, all the way up through a high-level Corporate level partnership. Through these activities, the USEA can offer on-site branding and other incentives to position your company in front of the right target market. Depending on the level of partnership, these packages also include a wide array of advertising and media exposure through our online and print publications, as well as custom email campaigns. Corporate level partners receive exclusive benefits that are not sold outside of those packages and can be tailored to suit the needs of each company and partner.

The 2022 USEA Sponsorship Packet is available on the USEA website.

For sponsorship inquiries, please contact the USEA Director of Programs and Marketing, Kate Lokey at [email protected].

Advertise with the USEA:

The USEA provides creative and strategic advertising solutions that reach our audience across multiple platforms. The USEA offers advertising opportunities in a variety of both digital and print platforms. Advertisers can place advertisements in the award-winning print magazine Eventing USA, the USEA website (www.useventing.com), the USEA Instagram, the USEA eNewsletter, and more!

The 2022 USEA Media Kit and Advertising Request Form are available on the USEA website. For advertising inquiries, please contact the USEA Advertising and Marketing Manager, Claire Kelley at [email protected]

About the United States Eventing Association

The USEA is a non-profit 501(c)(3) educational organization committed to providing eventing enthusiasts with a competitive level suited to their individual skills. By assisting and educating competitors, event organizers, and officials; maintaining responsible safety standards; and registering qualified competitions and clinics, the USEA offers a strong and continuous training opportunity for an ever-expanding field of world-class competitors. Just as importantly, the USEA provides a means for all riders, regardless of age or ability, to experience the thrill of eventing. To learn more, visit www.useventing.com.

Feb 01, 2023 Profile

Rescue Horse Runaway Romeo Finds His Calling

Amanda Walker wasn’t sure what she’d gotten herself into when she went to try Runaway Romeo as a potential sales project in 2018. The gelding was a bit bigger than Walker was looking for and was quite pushy coming out of the stall. When she got on, it didn’t get much better.

Jan 31, 2023 Educational Activities

USEA's Tip Tuesday: Cross-Country Positions with Karen O'Connor

For seasoned and novice riders alike, it is always good to revisit the basics. Serving as the foundation for any eventer, the positions used on the cross-country course differ from those in the dressage or show jumping ring. The USEA tuned into five-time Olympian, three-time World Equestrian Games rider, two Pan-American Games rider, and USEA ECP certified coach Karen O'Connor as she walked coaches and students at the USEA ECP Symposium through the basic positions for effective cross-country riding.

Jan 30, 2023

USEF New Phone and Fax Number

The USEF's main phone number and fax number have changed. We wanted to notify you so you continue to get the support you need.

Jan 30, 2023 Instructors

USEA Podcast #327: All About the Eventing Coaches Program

With the recent wrap-up of the 2023 Eventing Coaches Program (ECP) Symposium in Ocala, Florida, USEA Podcast Host Nicole Brown chats with ECP Faculty Members Jennifer Howlett Rousseau and Robin Walker about all things related to the ECP. From the USEA Eventing Handbook by the Levels to the benefits of pursuing certification, selecting the best coach for you, recapping this year's Symposium, and more - this week's USEA podcast is the perfect educational tool for coaches and riders alike!

Official Corporate Sponsors of the USEA

Official Joint Therapy Treatment of the USEA

Official Feed of the USEA

Official Saddle of the USEA

Official Real Estate Partner of the USEA

Official Equine Insurance of the USEA

Official Forage of the USEA

Official Supplement Feeding System of the USEA

Official Outerwear of the USEA

Official Competition & Training Apparel of the USEA