Jan 31, 2024

The USEA Welcomes ARMA as the Official Horse Boot of the Association

By Kaleigh Collett - USEA Staff | Press Release

The United States Eventing Association, Inc. (USEA) is thrilled to welcome ARMA, brought to you by Shires Equestrian Products, as the newest Corporate Partner of the USEA. ARMA joins as the “Official Horse Boot of the USEA” and will support the following USEA programs and events as part of their partnership: a “Gold Sponsor of the USEA American Eventing Championships,” a “Contributing Sponsor of the USEA Adult Team Championships,” a “Contributing Sponsor of the USEA Emerging Athletes U21 Program,” and a “Contributing Sponsor of the USEA Annual Meeting and Convention.”

“Shires Equestrian is honored to announce its partnership with the United States Eventing Association under the ARMA brand, a collaboration that signifies our deep commitment to the equestrian community,” said Grace Parker, Social Media and Marketing Manager at Shires Equestrian Products. “As a leading provider of high-quality equestrian products, we are excited to align with the USEA, an organization that shares our passion for promoting excellence in the sport of eventing.

Our longstanding dedication to the equestrian world is highlighted by this partnership, and we look forward to supporting the USEA's mission of fostering excellence and sportsmanship in eventing. Together, we aim to elevate the experience for riders and enthusiasts alike, ensuring the continued success of this dynamic and challenging discipline.”

Shires Equestrian is a globally known household name in equestrian apparel and equipment with over 50 years of experience producing products for all levels of sport. A family-owned business since 1968, Shires has grown to become one of the most popular companies in the industry, offering well-respected brands such as ARMA horse equipment, Moretta Footwear, Aubrion clothing, Karben safety wear, Velociit leatherwork, EZI-GROOM grooming products, and more!

The ARMA line of equine boots is specially designed with your horse’s safety and comfort in mind. With a wide range of products that features brushing, tendon, overreach and travel boots, Shires offers a solution for all of your leg protection needs. Top U.S. eventers like Dani Sussman and Ema Klugman trust ARMA boots to protect their horses at the highest levels of the sport.

As part of the USEA's Member Rewards Program, ARMA is offering a 15% discount code for any USEA members that are interested in trying their products. Log into the USEA Online Services portal to retrieve the discount code and order your ARMA boots.

“We are very excited to welcome ARMA as the ‘Official Horse Boot of the USEA," said USEA CEO Rob Burk. “Eventers around the world trust Shires’ multitude of brands to cloth and protect them and their horses, and we are look forward to introducing their top-quality range of ARMA boots to the USEA membership through our new partnership this year.”

To shop learn more about Shires Equestrian and to shop the ARMA line of horse boots, visit shiresequestrian.com.

About ARMA

ARMA is dedicated to supporting performance by offering a comprehensive range of horse boots, saddle pads, fly bonnets, and more. At the core of our brand lies a commitment to providing high-impact protection for the joints, tendons, and ligaments of your equine companions. We leverage the latest Equine Defense Technology to ensure unparalleled support and safeguarding.

Our collections are meticulously crafted with precision and innovation, addressing the unique needs of both riders and their horses. Whether you're a professional equestrian or a passionate amateur rider, ARMA is your trusted partner in promoting the well-being and performance of your horse.

ARMA is brought to you by Shires Equestrian Products, a leading name in the equestrian world for over 50 years. We encourage you to explore our extensive range of offerings on our website. Unveil a variety of brands, each designed with meticulous care to meet the unique needs of riders and their horses – from ARMA's state-of-the-art technology to the timeless classics. Learn more at shiresequestrian.com.

About the United States Eventing Association

The USEA is a non-profit 501(c)(3) educational organization committed to providing eventing enthusiasts with a competitive level suited to their individual skills. By assisting and educating competitors, event organizers, and officials; maintaining responsible safety standards; and registering qualified competitions and clinics, the USEA offers a strong and continuous training opportunity for an ever-expanding field of world-class competitors. Just as importantly, the USEA provides a means for all riders, regardless of age or ability, to experience the thrill of eventing. To learn more, visit www.useventing.com.

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Official Corporate Sponsors of the USEA

Official Joint Therapy Treatment of the USEA

Official Feed of the USEA

Official Saddle of the USEA

Official Equine Insurance of the USEA

Official Forage of the USEA

Official Supplement Feeding System of the USEA

Official Competition & Training Apparel of the USEA

Official Horse Boot of the USEA

Official Shockwave of the USEA

Official Horse Wear of the USEA