Aug 13, 2018

Acuswede Joins 2018 USEA AEC as Bronze Level Sponsor

By Rebecca Lertora - USEA Staff

The United States Eventing Association is excited to announce their new partnership with Acuswede, a distributor of Swedish-designed acupressure mats. As a Bronze Level Sponsor of the 2018 USEA American Eventing Championships (AEC) presented by Nutrena Feeds, Acuswede will generously award Accuhorsemats to all AEC Training, Preliminary, Intermediate, and Advanced Level Champions. Champions in the AEC Beginner Novice and Novice divisions will receive rider Acuswedemats. This year’s AEC will be held August 30-September 2, 2018 at the Colorado Horse Park in Parker, Colorado.

“Acuswede is thrilled to partner with the USEA, and to support the 2018 AEC as a sponsor. We started our company to bring the innovative recovery tool, the Accuhorsemat, to equine athletes in North America, and to provide an affordable treatment for the athletes that give their all to perform at their best,” said President and Co-Founder of Acuswede Colleen Elliott. “In the eventing world, there is incredible talent in both the horse and rider, and we’ve found equestrians who are committed to caring for their horses and doing all they can to help them recover. Partnering with USEA is a natural fit for us, and we are thrilled that the 2018 AEC will be right here in our beautiful Colorado!”

Based on ancient acupressure practices, the Accuhorsemat stimulates acupuncture points and increases blood flow across the body of the horse to release tension in connective tissue, allowing for more mobility and relieving pain associated with the tightness. After just 15 minutes of using the Accuhorsemat, there is a significant increase in blood flow, which brings more oxygen to the horse’s muscles and promotes healing and recovery.

“The support of Acuswede is extremely important to members of our sport,” said USEA Director of Programs and Marketing Kate Lokey. “As we all know, eventers experience back pain and muscle soreness, and the Acuswedemat is a Swedish acupressure mat that can relieve all those symptoms to help athletes perform better. Acuswede also has an acupressure blanket for horses, relieving tension and soreness in our equine partners. We encourage everyone at the AEC to stop by the Acuswede booth and try out their products!”

About Acuswede
The Accuhorsemat was developed by a Swedish-based company and brought to the United States by Acuswede. With headquarters in Boulder, Colorado, Acuswede has expanded its market to deliver fitness-centered products in North America. Acuswede makes acupressure mats for both horses and people. To learn more about Acuswede’s products, visit their website.

About the United States Eventing Association
The USEA is a non-profit 501(c)(3), educational organization committed to providing eventing enthusiasts with a competitive level suited to their individual skills. By assisting and educating competitors, event organizers and officials; maintaining responsible safety standards; and registering qualified competitions and clinics, the USEA offers a strong and continuous training opportunity for an ever-expanding field of world-class competitors. Just as importantly, the USEA provides a means for all riders, regardless of age or ability, to experience the thrill of eventing. To learn more, visit www.useventing.com.

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