May 24, 2024

Athletux Signs on as Bronze Sponsor for 2024 USEA American Eventing Championships

By Sam Johnston - USEA Staff | Press Release

The United States Eventing Association, Inc. (USEA) is pleased to announce Athletux as a “Bronze Level Sponsor for the 2024 USEA American Eventing Championships (AEC)” taking place at the Kentucky Horse Park in Lexington, Kentucky, Aug. 27- Sept. 1. Athletux will also be the “Official Commentary Provider” at the AEC, offering commentary for the upper levels at the event. All levels of the AEC will be live streamed.

"We are thrilled to once again provide commentary for the American Eventing Championships. As one of the longest running marketing agencies in equestrian sports, we have watched in awe as the USEA has developed this remarkable championship," said Frankie Thieriot Stutes, President of Athletux. "At every level this is truly a must-see spectacle of sport. Through the live stream, we are proud to help make it possible for people to experience the excitement from near and far. We congratulate every horse, rider, and owner who has worked hard to qualify and look forward to being a part of the 2024 AEC."

Athletux is an innovative marketing firm dedicated to equestrian sports. Founded by Stutes, Athletux helps professional equestrians with social media, public relations, sponsorships, and more. The firm also helps build brands and plan events.

“The USEA is delighted to welcome Athletux as an AEC sponsor. Athletux’s services are utilized by many of our members for their PR needs, and we are thankful for their support. Athletux and the USEA share many of the same values, and we look forward to working with them as the Official Commentary Providers of the AEC,” said Rob Burk, USEA CEO.

Athletux, based in Occidental, California, represents many professional equestrian athletes, including numerous event riders. To learn more about Athletux and their services visit their website: https://athletux.com/.

About the United States Eventing Association

The USEA is a non-profit 501(c)(3) educational organization committed to providing eventing enthusiasts with a competitive level suited to their individual skills. By assisting and educating competitors, event organizers, and officials; maintaining responsible safety standards; and registering qualified competitions and clinics, the USEA offers a strong and continuous training opportunity for an ever-expanding field of world-class competitors. Just as importantly, the USEA provides a means for all riders, regardless of age or ability, to experience the thrill of eventing. To learn more, visit www.useventing.com.

Jul 02, 2024 Educational Activities

USEA Educational Activity Highlight: Sherwood Forest Hunter Pace | Sherwood Oregon | July 13, 2024

What’s a Hunter Pace? The Sherwood Forest Equestrian Center's Hunter Pace is a cross-country-style course around Sherwood Forest over various natural obstacles/terrain. The course ends with a final treat for riders to take in stunning views of Mt. Hood with a loop through the old Far Hill Farms field. The beginning of the course will first start with a warm-up loop around show jumping obstacles in the outdoor ring at Sherwood Forest and then riders will continue directly onto the course. Sign up as a solo rider, pair, or team.

Jul 02, 2024 Profile

No Longer Dreaming: Claire Allen's Goal of Qualifying for USEF Eventing Young Rider Championship is Now Reality

Claire Allen remembers when she was 11 years old, having just made the switch from the hunter/jumper ring to three-day eventing. She told her new eventing trainer that her goal was to one day compete in the United States Equestrian Federation’s Eventing Young Rider Championships.

Jul 01, 2024 Competitions

Alliston’s Busy Weekend, Braitling’s Reuniting with Five-Star Mount, & Kalkman’s Advanced Victory Highlight Twin Rivers Summer H.T.

As he was finishing tacking up his horse in preparation to navigate the cross-country course at the 2024 Twin Rivers Summer Horse Trials, James Alliston expressed concern about navigating the 101 Freeway. That’s because as soon as he crossed the finish line aboard Intermediate level winner Addyson (Ampere x Nickerbocker) at 10:38 a.m. on Saturday—his fifth cross-country round of the morning with three at Preliminary and two at Intermediate—the West Coast-based five-star rider had to drive 185 miles on the 101 Freeway from Twin Rivers Ranch in Paso Robles, California, to San Francisco International Airport to catch a 4:35 p.m. flight to Frankfurt, Germany.

Jul 01, 2024 Education

USEA Podcast #364: All Your Grooming Questions Answered

There is so much more to proper grooming than keeping your horse picture-perfect for the horse inspection. Good grooming practices are critical to proper horse management, no matter if you are planning for your next FEI appearance or your Starter level debut. To help you maximize your knowledge of grooming practices, we opened up the opportunity for USEA members to submit any questions they might have on our Instagram and Facebook stories. In this week's episode, Host Nicole Brown sits down with three of the highest-regarded grooms in this industry, Max Corcoran, Emma Ford, and Stephanie Simpson, and asks them all of your questions and more to help you perfect the art of grooming.

Official Corporate Sponsors of the USEA

Official Joint Therapy Treatment of the USEA

Official Feed of the USEA

Official Saddle of the USEA

Official Equine Insurance of the USEA

Official Forage of the USEA

Official Supplement Feeding System of the USEA

Official Competition & Training Apparel of the USEA

Official Horse Boot of the USEA

Official Shockwave of the USEA

Official Horse Wear of the USEA