AEC Trade Fair

AEC Trade Fair

The Trade Fair at the USEA American Eventing Championships presented by Nutrena Feeds is an event unto itself, and a highlight of the competition for spectators and competitors alike! It features local, national, and international vendors selling goods and services in one convenient location.

Why be a Trade Fair Vendor at the AEC?

The trade fair allows vendors to not only sell your product or service at the AEC, but also to increase recognition of your product or service to a geographically diverse audience. The AEC is unique in the fact that it brings together spectators and competitors of every age and experience level from all corners of the country to one venue.

The Trade Fair provides them with the opportunity to shop for products and services they might not otherwise encounter. This Championships is the only one in the country where a 12-year old girl riding her pony has the chance to compete alongside multiple Olympic riders, and the spectators follow suit.

The AEC features hundreds of riders and thousands of spectators from more than 40 states. The AEC website has 156,000+ page views during the event, 6,000+ views of nightly videos, and during the event, related emails are sent nightly to over 44,000+ individuals who have indicated a personal interest in the sport.

To inquire today about being a part of the USEA Sponsor Village and Trade Fair at the AEC, please contact Kate Lokey at [email protected].

2019 AEC Trade Fair Vendors:




Amber Way Equine

Arnall's Naturals

Astrid’s Oil


Bates Saddles

Black Petticoat

Bluegrass Animal Products/Equiotic shared with Wise Choice and Whole Horse Equine

Bluegrass Vibershield


Charles Owen

C4 Belts

Dandy Products


D.G. Stackhouse & Ellis

Dubarry of Ireland

Equestrian Events, Inc.

Farm House Tack

Foxden Equine

GLC Direct, LLC

Great British Equinery

I Love My Horse

Jetti Spa


Little Foxes Tack

Luxe EQ

Mare Goods

Meanwhile Back at the Farm


On the Bit Horse Supplies

Park Equine

Pure Form Equine

Ride Heels Down

Resvantage Equine


Shannon Brinkman Photography

State Line Tack

The Jockey Club

United States Eventing Association

VTO Saddlery

Xpress Foto

Official Corporate Sponsors of the USEA

Official Outerwear of the USEA

Official Supplement Feeding System of the USEA

Official Forage of the USEA

Official Feed of the USEA

Official Saddle of the USEA

Official Joint Therapy Treatment of the USEA

Official Equine Insurance of the USEA